BIZCHINA / Overseas Investment
Foreign funds pour into fruit juice firm
By Zhang Lu (China Daily)
Updated: 2006-07-04 09:28
China's leading fruit juice-maker Huiyuan has received over US$200
million in overseas investments, the Beijing-based company said yesterday.
Groupe Danone, Warburg Pincus, the Netherlands Development Finance
Company (FMO) and Value Partners bought a combined 35 per cent stake in
China Huiyuan Juice Holdings Co Ltd, a Cayman Islands-registered
subsidiary of Beijing Huiyuan Beverage & Food Group Co Ltd (Huiyuan
Group).
The French food and beverage giant Danone owns a 22.18 per cent share in
China Huiyuan.
"Funds raised through the strategic investment will be used in building
the company brand and sales channels, improving research and development,
and expanding production capacity," said Zhu Xinli, chairman and
president of Huiyuan Group.
But detailed plans have not yet been made, he said.
"Co-operating with these strategic investors will help strengthen our
competitiveness and dominant position in the country's fruit juice
market," said Zhu.
For overseas investors, Huiyuan and China's fruit juice market presents a
good development opportunity.
Sources from the China Beverage Industry Association say the fruit juice
market in China has been developing rapidly in recent years.
However, the per capita juice consumption is only less than 2 litres a
year, much lower than the per capita consumption of over 40 litres in
developed countries.
"Market demands for pure fruit juice and juice beverages are growing
quickly," said Zhao Yali, secretary-general of the beverage association.
According to Zhao, consumption of fruit juice drinks account for around
20 per cent of the country's total beverage market, and the proportion is
expected to continue rising.
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